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Sports Spotlight: From Field to Finance, Endorsements, and More

Welcome back to the Spotlight! I am going to be brief this week as your intrepid author is battling some sort of a classroom-(and Bloomgarden boy)-incubated sinus infection. I suppose that is one of the occupational hazards of being a dad. (Sigh…if only they would share toys as well as they share pathogens…). In any event, here’s a little bit of what else has been going on this week:

    • Former New England Patriots Quarterback Drew Bledsoe is among the minority of athletes who have positioned themselves for financial stability in their post-playing careers, notably as a proprietor of several wineries in Washington state.  He has the added security of not having Tom Brady (again) come after his job – wine has too many carbs.
       
    • X users were quick to note that top footballer Cristiano Ronaldo failed to adequately disclose his endorsement relationship with Herbalife in a promotional social media post for the wellness company—a potential violation of Federal Trade Commission regulations. If he needs some assistance with FTC compliance, I know a guy.
       
    • Professional Bull Riding (PBR) terminates its contract with Dr. Phil McGraw’s Merit Street Media over the latter’s failure to make rights payments to the bull riding tour.  In so doing, PBR became the envy of many who wish to tell Dr. Phil to cut the bull.  

For inquiries and/or unabashed compliments, please feel free to contact me at josh.bloomgarden@foster.com or add me on LinkedIn. 


Endorsement Deals, Sponsorships & Investments

The nuanced art of working with celebrities on purposeful partnerships is changing
November 14, 2024 via The Drum
 
Banterra signs four Saluki athletes to NIL partnerships
November 12, 2024 via Southern News
 
Here’s how much Raygun has made from her breaking fame — and it may shock you
November 12, 2024 via New York Post
 
New England Patriots Great Drew Bledsoe On His Winery Business And How He Successfully Transitioned In Retirement
November 8, 2024 via Forbes
 
Morgan Stanley Raises Las Vegas Sphere Stake Nearly 300%
November 8, 2024 via Sportico
 
DraftKings Adds $500M Credit Line That Incentivizes Borrowing
November 8, 2024 via Sportico
 


Sports

Country star Darius Rucker donates to ETSU’s NIL fund after 'awkward' appearance at football game
November 13, 2024 via Fox News
 
Chiefs' Patrick Mahomes supports Kansas City’s WNBA expansion franchise efforts
November 13, 2024 via Fox Business
 
Caitlin Clark steps off the court and onto the fairway to play in an LPGA pro-am
November 13, 2024 via Lancaster Online
 
NBA commissioner says women’s sports is booming because legacy media gatekeepers can’t ignore it anymore
November 11, 2024 via Fortune Magazine
 
A Trademark Trial That Could Rock the Sports Licensing World
November 11, 2024 via Sportico
 
Cristiano Ronaldo hit with community note on X for violating important rule
November 8, 2024 via Talk Sport Football
 


Music Biz

Music.AI partners with SourceAudio to offer stem separation technology to 567,000 users
November 14, 2024 via Music Business Worldwide
 
OpenAI just won a copyright battle brought by two news outlets. What could this mean for the music industry’s lawsuits against AI firms?
November 12, 2024 via Music Business Worldwide
 
Bill Ackman wants to move Universal Music Group’s financial HQ from Amsterdam to the US. Universal has warned it might not be possible.
November 10, 2024 via Music Business Worldwide
 
Beyoncé leads the 2025 Grammy noms, becoming the most nominated artist in the show’s history
November 8, 2024 via Virginian-Pilot News
 


Film & TV

PBR Cuts Ties With Dr. Phil Amid Contract Dispute Over Rights Fees
November 14, 2024 via Sportico
 
Greenwich Entertainment Acquires ‘Come Closer’, Israel’s Oscar Entry For Best International Feature
November 11, 2024 via Deadline
 
Gal Gadot To Star In Kevin Macdonald-Directed Thriller ‘The Runner’ From Amazon MGM Studios & David Kosse’s Rockwood Pictures
November 11, 2024 via Deadline
 
‘Flight Risk,’ ‘Balls Up’: A-lister Mark Wahlberg working on several films
November 9, 2024 via Las Vegas Review Journal

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