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Starting 2025 with Reflection: Sports, Entertainment, and the Southern California Wildfires

Welcome back to the Spotlight! I would have loved nothing more than to kick off the first Spotlight of 2025 on a high note. In my own little bubble, winning another fantasy football championship seemed like a promising start.  In the broader world, NFL teams are preparing to begin the postseason, the College Football season is reaching its climax and exciting professional and collegiate basketball seasons nearing their halfway point.  In the entertainment industry, awards season kicked off nicely, with the Golden Globes being at its most critically acclaimed in some time. Sadly, we find ourselves having to confront yet another devastating and sobering situation in the wake of the ongoing wildfires in Southern California.  Suddenly, awards shows, sporting events and business as usual in the sports and entertainment industries have been put on hold or relocated as, more significantly, hundreds of thousands face evacuation orders, losses of homes, businesses and loved ones. Not a great start to the year, and it does not feel like the time to (try to) be funny—I can regroup and do that next week. Instead, it is a time to check-in on those who may be impacted, offer helpful resources and, if feasible, to donate funds towards relief efforts and services.  


For inquiries and/or unabashed compliments, please feel free to contact me at josh.bloomgarden@foster.com or add me on LinkedIn. 


Endorsement Deals, Sponsorships & Investments

Private equity looks to buy in to college sports
December 19, 2024 via CNBC
 
Damian Lillard joins exclusive club with new endorsement deal
December 18, 2024 via Larry Brown Sports
 
YouTube partners with CAA to help celebrities manage digital likeness in AI content
December 17, 2024 via LA Times
 
NWSL, Denver Group Enter Exclusive Expansion Talks at $105-$120M Fee
December 17, 2024 via Sportico
 
How to Get Celebrity Endorsements — Even if You're Not a Huge Brand
December 17, 2024 via HubSpot Company Product News
 
Elizabeth Banks Puts Her Unique Stamp (and Face) on Archer Roose Wine
December 16, 2024 via AdWeek
 
Pop-Tarts, Cheez-It, and Snoop Dogg Keep It Weird During College Bowl Season
December 16, 2024 via AdWeek
 
USAA extends sponsorship of the Army-Navy Games through 2030
December 16, 2024 via Insurance Business Magazine
 
FAU set to approve $22.5 million naming rights deal for on-campus football stadium
December 16, 2024 via ABC News


Sports

Scandals, Some Changes In Public Perception Highlighted The Year For Sports Betting
December 19, 2024 via Associated Press
 
Looking ahead to the biggest sports media stories of 2025
December 18, 2024 via Awful Announcing
 
White Sox shorten ballpark's name to Rate Field
December 18, 2024 via ABC News
 
Michael Jordan Wins Preliminary Injunction in NASCAR Case
December 18, 2024 via Sportico
 
Accelerating Change: How Sports Navigates Bumpy Startup Sector
December 17, 2024 via Sportico
 
Major League Pickleball 2024 Season Post Mortem - Challenger Draft Day Analysis
December 13, 2024 via Forbes


Music Biz

Media Rights Technologies Sues Microsoft for Alleged Intellectual Property Theft:
December 18, 2024 via PR Newswire
 
MMF and YouTube Music mark 2024 Accelerator programme's support for 18 managers
December 17, 2024 via Music Week
 
Virgin Music Group to acquire Downtown for $775 million
December 17, 2024 via Music Week


Film & TV

‘The Crypto.com Showdown’ creator Bryan Zuriff on the ‘long journey to pull off LIV versus PGA’
December 17, 2024 via Awful Announcing
 
Briarcliff Entertainment Acquires Oscar Contender ‘October H8te,’ Documentary On Explosing Rise Of Antisemitism After October 7
December 13, 2024 via Deadline

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The Sports, Arts & Entertainment group at Foster Garvey provides full service legal representation on sports, entertainment and business matters, including handling transactions related to brand management, licensing, joint ventures, venture capital, private equity, technology, the Internet and new media.
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